About Us

Our Story

I fell in love with track & field in high school—and like every runner, I remember buying my first pair of spikes. At my first track meet, I was so excited to wear them that I laced them up the second I arrived. Then, of course, I had to run to the bathroom. The moment my spikes hit the concrete, I heard that awful cracking sound—pins scraping, plate grinding—and then my coach yelled, "Walk on your heels!"

I came back with pain in my heels and shins, out of breath, and rushing because my event was about to start. Worst of all, my brand-new spikes were getting beaten up before I even raced. After the meet, it got even worse. I took my spikes off and walked back across the concrete barefoot—dodging gum, twigs, and whatever else was on the ground—just so I could finally sit on the bleachers and put my shoes back on.

That's when I looked around at the other runners, and it hit me: this isn't just a "me" problem. Every track athlete deals with this—beginners, collegiate runners, and pros. Meets are chaotic. You're constantly moving, warming up, checking in, and rushing from one place to another… all while trying to protect the most important piece of equipment you own.

So with this insight, CUVS was born. I started building CUVS as a high school sophomore. Now, as a college freshman and with the help of an incredible team, I'm proud to say we've solved the issue.

Our Mission

To remove distractions, protect what matters, and help athletes show up ready to perform.

Our Vision

Protect the spike. Empower the stride for those who chase the milliseconds.

What are CUVS

The CV1 is the first-ever spike cover that doubles as recovery shoes, delivering the athlete a holistic solution on meet day and beyond. Our custom footbed delivers a cushioned, massaging feel with every step, increasing circulation and recovery. That same footbed locks your spikes in place, and, paired with our soft midsole, it transforms your spikes into running shoes you can comfortably wear between warmups, workouts, bathroom runs, and cool-downs.